Incoming Email Settings

The Premier version of Newsletter Ease can retrieve email for you. This helps you

manage bouncebacks, removal requests, and subscriptions.

Bouncebacks are emails that come back to you after they've been sent because

the email address is no longer valid.

Removal requests are emails sent by people who want to be removed from

your mailing list. We highly recommend providing people with a link in each

Issue to remove themselves as recipients from future Issues. Newsletter Ease can

provide this link automatically through the combination of two Newsletter Ease

tags, normally used together:

[nle_responseaction]

[nle_responseemail]

These tags are inserted into any template created with the Look Wizard. You

don't need to do anything else. But for those who create their own HTML

templates, study the section of this guide on Newsletter Ease tags.

Subscriptions are email requests where the sender wants to be added to your

mailing list.

Managing Incoming Mail

To have Newsletter Ease manage incoming email responses to your publication,

click Incoming Settings from the Mailing List Settings window.

Checkmark the box next to Monitor and process incoming email responses.

Newsletter Ease is now ready to handle responses to your mailing list. Newsletter

Ease will receive any replies to what you publish.

Access additional response settings by clicking Response Settings.

Confirmation Text:

When people request to be removed from or subscribed to your mailing list, you

may want to send them a confirmation.

Newsletter Ease can do this for you - just checkmark the box to send

confirmations. Edit the text of the message sent to them by clicking

Confirmation Text. Edit your confirmation message, and then click .

Response Phrases:

You determine how Newsletter Ease will categorize email that it receives through

Response Phrases.

Newsletter Ease checks for each phrase listed in the area(s) check-marked. For

example, if the phrase Take me off your is in the subject line of the email or in

the first line of the email, the email will be marked as a removal request.

Newsletter Ease can check for the phrase in one of four areas:

• the subject line
• the first of the email body
• anywhere in entire email body
• within the From address/Sender Name.

Newsletter Ease organizes email messages into one of seven categories. They are

listed here in the order of identification:

• Ignored
• Removal
• Subscription
• Bounceback
• Out of Office Reply
• Reply
• Other

If an email had both "remove" and "subscribe" in the subject line of the response,

the email would be identified as a Removal because that is identified first in the

categories.

New entries may be added for further customization of mail handling. Click into

the asterisked field and add new items.

In addition to retrieving email from the sending account, you can identify

separate accounts for both subscriptions and removals. This makes it easier on

your audience, but it's not essential.

If only the sending account is checked for fresh responses, Newsletter Ease

requires that some Response Phrase be identified.

The subscribe/remove link placed into an issue is set automatically based on the

email account used.

If only the sending account is used, then the link will open a new email and place

remove in the subject line for your audience.

If you configure a separate account for removal requests, the removal link in a

newsletter opens a new email with a blank subject line.

Newsletter Ease does something unique for subscription mailings.

The version of your Issue that you send by email, the subscription link generated

is set for removals.

The version of your Issue uploaded to your Web site is set to accept new

subscriptions, because people who view it on the Web probably aren't

subscribers - yet.